Page 17 of 20.
Setting up tracking studies is very often quite challenging.
Norstat, a leading data collector in 18 European countries, has appointed Andrea Arnaud as Business Developer Executive for the Italian market.
Since January 2016, Antanas Nasutavičius is the Managing Director of Norstat Lithuania. Nasutavičius has several years of experience in the digital…
What are your personal reflections on the last year?
It has become a tradition to speculate about the future of market research towards the end of the year.
I have to admit that this prediction is not quite accurate as it leaves room for interpretation.
Market research can describe parts of reality very accurately but is sometimes unable to see the big picture.
Currently, A/B-testing is very popular, especially among companies working with data bases that have a lot of traffic.